GENERAL

· Check the general preflighting section of this guide.

· Please provide all external links with your files. This includes all clip art, photos, illustrations, etc. not created within Quark Xpress.

· Please provide all font files (including Postscript, True Type, Open Type; screen and printer fonts; all style variations such as bold, italic, etc) and do not assume that we have your typefaces on file.

· Use the “Collect for Output” function under the “File” menu  to gather the files to send to us. Follow the prompts on screen to gather  all files needed for the job.

 · Make sure your file works before sending it to us. If you are having problems with it (i.e. your images are not printing right), please call us before sending it in. We are more than happy to help you fix the problem spots and if we know about it ahead of time it prevents production delays.

· Do not copy and paste elements from other programs into Quark; such objects are often low resolution and generally cannot be properly color separated. For instance, if you’ve created a logo in Illustrator, export it as a separate graphic (i.e. EPS, TIF, JPEG, etc) and place it into your page layout program using an import filter. For more information, please refer to the file types section of this guide.

· We prefer native Quark files over PDFs; if you do choose to submit a PDF, please refer to the “Preparing PDFs” section of this guide

GRAPHICS

· Be careful when using the color ‘none’ to fill picture boxes.

· When importing external links, always go through the “Get Picture” dialog box rather than copying and pasting; files embedded  this way generally cause output problems.

· Embedded charts, clipart and photos may not be usable. Please supply any external files used in your document as separate items on your disk.

· Make sure your raster images have adequate resolution. See the Photoshop section for more information.

· If you rename graphics for any reason, re-import them into your page layout program before sending us your job. Make sure graphic names are not identical to avoid  mis-linking.

· Most clip art is not color separated. You must edit the colors in the graphic file if you are sending us a spot color project. If you do not have the ability to do so, we can edit your file for you.

COLORS

· Eradicate any extraneous colors in your color palette. This prevents accidental colorization with unused shades. Text and images that are colorized with the extra color choices will get dropped at ripping time because they do not match the colors chosen for the job.

· Be sure the colors in your links match those in Xpress. For example, If you’re printing in PMS 201 red and black, your clip art should be in those two colors — as opposed to PMS 202 and black or process color. Print color separations before bringing your job to us, if possible, to ensure that your job will print as you intend.

· Do not use the “Registration” color.

· Use Pantone spot color names in your projects (as opposed to “grass green” or other palettes) and do not alter the CMYK definitions for these pre-defined colors.

· Count your colors; if your job is printing as spot blue and spot red, black text WILL count as a third color.

LAYOUT

· Check header and footer items for alignment. If possible, put recurring graphic elements (page numbers, bars, etc) on the master pages to ensure consistency throughout your project.

· Set up bleeds correctly. The image should extend off the edge of the document by at least 1/8 inch.

· Be sure to set up margins and panels correctly. A general guideline is to make sure you put twice the amount of your outside margins between your inside columns. This is to make sure that when the brochure is folded, there will be the same amount of space between the edge of the text or graphics and the edge of the paper on all sides of the panel..

· Make sure you take into account space needed for binding.

FONTS

· Use style sheets to ensure consistency of font styles throughout your project.

· If you use the control palette for bolding or italicizing your fonts, make sure there is an appropriate font file (see the font section for more information).

· Be careful of excessive tracking or kerning; stick with kerning values of 3 or less.

 

Please check the all guides prior to sending us your projects to ensure that your files are properly prepared.